Frida’s, Woollahra

Frida’s apartment in the fashionable Sydney suburb of Woollahra is a stunning celebration of Art Deco architecture, enhanced with modern flair and design sophistication. Created by the talented Elise Croker, this apartment has been transformed into a luminous, vibrant space where beauty, glamour, and personality seamlessly intertwine. Through a bold yet tasteful injection of color, bespoke furniture, and carefully curated artwork, the space comes alive with energy and character, while respecting the elegance of its original design.

The apartment’s architectural features, particularly its impressive ceiling heights and signature fluted curved ends, highlight a masterful fusion of classic Art Deco style and contemporary design elements. Customised joinery, crafted with precision, plays to the apartment’s grandeur, creating a sense of balance between the period features and modern functionality. These details elevate the space, amplifying the height and light, and enhancing the sense of open, airy flow throughout the home.

Positioned to capture the best of its surroundings, Frida’s apartment offers breathtaking views from its north-facing windows. Overlooking Bellevue Hill and stretching down toward the harbour, the vistas become a natural extension of the living space. The oversized bedroom windows, framing the majestic London Plane trees outside, provide an ever-changing landscape that deepens the connection between interior and nature. The trees, which shift with the seasons, bring a serene, organic beauty into the apartment, making it a sanctuary where nature and design coexist in harmony.